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  • Content Writing Benefits for Book Launch Campaigns

    Book launching is a thrilling but intimidating exercise. With the millions of books flooding the market, success no longer means having a great publication — it means having a solid marketing plan. Perhaps one of the strongest tools in your book launch arsenal is quality content writing. From crafting engaging blog entries to captivating social […]

  • Book Marketing Practices vs. DIY Marketing: Which One Works Best?

    In a modern, competitive book society, crafting an awesome book is half the battle. Getting it into the hands of readers? That’s where book marketing comes in. You’re an upstart indie writer or a seasoned publisher – marketing can make or break your book’s success. You might wonder: Do I pay for book marketing practices […]

  • Book Marketing Trends to Watch in 2025

    In the current evolving publishing environment, promoting books is a valuable assistance for authors and publishers to reach broader readers and increase book sales. With the progression deeper into the year 2025, new technologies, changing reading habits, and innovative book marketing approaches are shaping the promotion of books. Whether you are an author, a publisher, […]

  • What Makes Life & Style Magazine a Go-To for Pop Culture Fans?

    Right, so last week I’m standing in Tesco, proper grumpy because they’d run out of my usual sandwich. I’m scanning the magazine shelf; you know how it is when you’re avoiding eye contact with everyone, and there’s this Life & Style mag with some mad story about a soap star’s wedding disaster. Bought it on […]

  • Kaia Gerber: Why I Can’t Stop Following This Gen Z Icon

    So I’m having my morning cuppa last Tuesday, scrolling through Instagram like you do, when this photo pops up. Girl who looks exactly like Cindy Crawford did in the 90s. My first thought was, “Blimey! someone’s found some amazing old photos.” Then I read the caption. Kaia Gerber. Cindy’s daughter. And I’m sat there feeling […]

  • Emma King Movies – The Quiet Star Behind Some Brilliant British Films

    So I sat there last Tuesday, channel hopping because there was absolutely nothing decent on telly. Stumbled across The Vanishing on Film4. Never heard of it before, but the Scottish scenery looked promising enough. After twenty minutes pass, and I’m obsessed. Truly not because of the story, which was alright, but because of this actress […]